editorial
As a Managing Editor and Writer, I create engaging, data-driven editorial content for brands.
RENT THE RUNWAY | BRAND COMMS
As Editorial Director for Rent the Runway’s digital magazine, The Shift, which publishes fashion, culture, and lifestyle content, I write, edit, and commission written work, as well as produce original photo and video shoots. I also create copy and oversee tone for Paid, Email and Site/App initiatives. These projects include assembling dynamic teams both internally and externally, including cross collaboration with product, content, social, fashion, and growth marketing teams.
BARNEYS NEW YORK | THE WINDOW
As an editor on Barneys New York's The Window, I integrated a dynamic e-commerce platform with engaging editorial content, optimizing across owned platforms, including social and app.
Barneys New York | Pout Predictions: What Your Lipstick Shade Says About You
Barneys New York | 17 August Essentials From Our Fashion Office
Barneys New York | Travel Diary: Designer Nili Lotan Takes Us To Tel Aviv
Barneys New York | #INSTABARNEYS: Athena Calderone Makes Us Swoon
Barneys New York | Don’t Sweat It: Style to Inspire a Better Workout
Barneys New York | 5 Reasons Why It’s Okay To Be A Late Bloomer, According to Valentino
Barneys New York | How To Layer Like A Pro, According To The Row
Barneys New York | Say Hallo(ween) To 15 Too-Cute Kids’ Costumes
Barneys New York | The Beauty Essentials You Need Right Now
Barneys New York | Stay Warm This Fall With Our Top 9 Outerwear Trends
Barneys New York | These Are The Essentials Needed To Survive Men’s Fashion Month
Barneys New York | At-Home Activities To Keep Warm And Cozy All Winter
Barneys New York | How Cathy Waterman Made Her Mark